GREEN FRIDAY: Why We Don’t Do Black Friday — We Do Something Better
- Jonny Balchandani
- 14 hours ago
- 3 min read
Black Friday is loud.
Chaotic.
Aggressive.
A battlefield of flashing banners, discount codes, clearance racks, and plants nobody really wanted in the first place.
And honestly… that’s just not who we are.
This year, instead of joining the stampede, I’m doing something calmer, cleaner, and far more meaningful for the real plant people out there.
Welcome to Green Friday — my alternative to Black Friday.
A quiet, intentional, boutique-style event designed for collectors, not bargain-hunters.
Because let’s be honest:
We are not a warehouse.
We are not a mass-market plant chain.
We are not “add to basket, next day delivery, smiley courier man.”
We are something completely different.
The Philosophy Behind Green Friday
Green Friday is my refusal to become part of the noise.
Instead of clearance chaos, I’m choosing:
• Calm over clutter
• Quality over quantity
• Curated over commercial
• Small-batch over mass-produced
• Rare over routine
Every plant I source is handpicked.
Not bulk-ordered.
Not bought by the pallet.
Not replicated.
Once a batch is gone, it’s gone.
The next drop?
Completely different.
New species, new rarities, new surprises.
There is no “warehouse stock” here.
Just a jungle built plant by plant, leaf by leaf, obsession by obsession.
So instead of Black Friday chaos…
you get Green Friday clarity.
Hundreds of Plants to Choose From this Green Friday — And A Fully Stocked Jungle
The timing couldn’t be better, because the shop is full right now.
Floor to ceiling.
Wall to wall.
Thousands of leaves.
Hundreds of species.
New arrivals everywhere you look.
Velvety Anthuriums.
Ridiculous Philodendrons.
Mad variegates.
Collector-level climbers.
Shadowy Scindapsus.
Tiny jewels.
Big sculptural beasts.
It’s one of the best-looking drops of the year — and it’s here right now.
If you’ve been waiting for the perfect moment to expand your jungle…
Green Friday is it.
This Green Friday’s Offer
To celebrate a calmer, better kind of plant sale:
Free Shipping on Orders Over £100
(For the entire Green Friday event)
No codes.
No faff.
It just applies at checkout.
Because the best offers don’t need to shout.
They whisper.
Don’t Forget Your Christmas Boxes
While you’re here… the Christmas Boxes are now live too.
Each one packed with plants, goodies, festive surprises, and my signature chaotic joy.
They sell out fast every year — and once the batch is gone, that’s it.
If you want one, don’t wait.
Get yours now and get something under the tree that isn’t socks.
(Note - Christmas boxes will only start getting sent out from the 28th of November so don't be worried if you have ordered yours and it hasnt arrived yet - this is also on the product page)
Or Treat Yourself This Christmas…
With a Plant Prescription
My Plant Prescriptions have become a bit of a cult thing — tailored selections, hand-picked, based on what you love, what you need, and what your inner plant gremlin is secretly craving.
If you want a Christmas gift that actually feels like you… this is the one.
Or buy it for yourself — because let’s be honest…
you deserve it.
Why Green Friday Works
Green Friday isn’t about discounts.
It’s about intention.
It’s about slowing down, choosing plants you genuinely want, and building collections that feel personal.
It’s about supporting small shopkeepers, rarity hunters, growers, collectors, and everyone keeping the plant world alive with heart — not hype.
So instead of shouting into the void:
“SALE! SALE! SALE!”
…I’m simply inviting you into the jungle.
No pressure.
No noise.
Just beautiful plants waiting for the right homes.
Green Friday Is Live Now — And Ends Soon
The jungle is full.
The new arrivals are ready.
The offer is clean and simple.
And your next favourite plant is probably sitting on one of my shelves right now.
Free shipping over £100
Hundreds of plants
Fresh drops
Christmas boxes
Plant prescriptions
All available now.
Treat yourself.
Treat someone else.
Or just come have a wander through the digital jungle.
Welcome to Green Friday — the calmer, better plant sale.
One love, tiny phone people.
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