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The Book Is Landing. And So Is 20% Off Everything.

Customer holding a copy of Jonny’s book You’re Overwatering It in front of their face while standing among indoor houseplants.

Some of you already have it in your hands.


Before the official release date.

Before the 19th.

Before it was meant to leave the warehouse and make its way into your lives.

And I cannot tell you what that does to a man who once just stuck a few plants in a shipping container and hoped for the best.


This book has been years in the making. Late nights. Early mornings. Writing about soil like it’s poetry. Trying to explain why nurturing something green in a pot can quietly change a person.


And now it’s real.


Some of you have already sent photos. Some of you have already messaged me saying you’re halfway through. Some of you are waiting patiently for release day.

Reader covering their face with You’re Overwatering It by The Bearded Plantaholic, surrounded by a leafy home jungle.

So we’re celebrating properly.




To mark the official release on the 19th, I’m doing 20% off all plants until release day.


Not selected plants.

Not “up to”.

All of them.


Because this moment feels bigger than just a book launch. It feels like a thank you.


If you’ve followed the journey.

If you’ve pre-ordered.

If you’ve watched a reel at 11pm while watering your jungle in your dressing gown.

This one’s for you.





Plant lover holding Jonny’s new houseplant book up to the camera, face hidden behind the cover, with greenery in the background.

Why Now Is The Time



You already know how this works.


Plants don’t sit around forever.

Good deals don’t either.


And to make it even more interesting…


At the end of next week, I’ve got completely new and different plants landing.


Not restocks.

Not repeats.

New energy.


Which means two things:


  1. What’s here now won’t hang around.

  2. Once the new ones arrive, attention shifts.



If you’ve had your eye on something, this is the window.




This Is Bigger Than A Discount



This is about momentum.


The book launches officially on the 19th.

Some of you already have it.

Some of you will unwrap it that morning.


And I want the jungle to move with it.


So whether you’re adding a new statement piece to your space or grabbing something you’ve been hovering over for weeks, do it now while it’s 20% off.


Because when the 19th hits, the chapter turns.


And so does the pricing.



Go explore.

Find something that makes your room feel alive.



The deal won’t last.

The new plants won’t last.


And neither will this moment.


One love, tiny phone people.

Jonny 🌿

 
 
 

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